eggersmann

Reinventing the kitchen

Modern, minimalist, timeless: for over 100 years, Eggersmann has been combining craftsmanship, innovation and clean design. We are supporting the brand with a new visual identity, sample boxes and a showroom display – creating a kitchen experience that brings quality to life and engages all the senses.

Visual Language: Masterpiece

From the origins to the present day. Fire, water, stone – steel, oak, marble. For eggersmann, we have developed key visuals and a new visual language that tells the story of the journey from natural raw materials, through craftsmanship and architectural design, to the finished masterpiece. A journey that combines authenticity and modernity – and leaves a lasting impression.

Brochures that explain

Brochures that show more than just products. For eggersmann, we have reimagined their marketing materials from the ground up – from the entire product catalogue right through to the accessories brochure. Clear structures, simplified technical sketches and easy-to-understand visuals bring the product range, its applications and the concept behind it to life in an intuitive way.

Waves break routines

We were commissioned to develop the entire campaign for the product launch in collaboration with the design duo Yabu Pushelberg. The sculptural kitchen island ‘nami’ embodies the adaptability of a wave and makes a powerful statement that goes beyond traditional, purely functional design language. The result: an intense and captivating visual composition that highlights the impressive fusion of German engineering and Japanese design aesthetics.

Beauty in the details

In the showroom, visitors can experience what makes eggersmann so special: bespoke kitchens, distinctive and timeless materials, and aesthetic functionality. To this end, we have created a space for personal interaction. To complement this, we have developed a high-quality sample box for on-the-go communication, ensuring the optimal presentation of all surfaces. We have also created a ‘Designer’s Choice’ sample box featuring selected materials, curated specifically for interior designers, planners and retailers.

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