Product campaigns
Swisspearl’s product range thrives on its materiality, colour and architectural impact. Through various campaigns, we have highlighted these qualities and precisely emphasised the distinctive features of each individual product.
Carat
Carat combines Swiss precision, timeless elegance and over 130 years’ experience in fibre cement. 20 carefully curated, UV-resistant colours open up architectural freedom and lend every façade depth and character. For the campaign, we have developed and produced content that brings these qualities to life, making them both visible and tangible. The result is a surface that not only enhances design but also stands the test of time – iconic in every respect.
Purio
Time leaves its mark – and at Purio, it becomes a creative force in its own right. We translated this idea into slipcases, sample boxes, posters and social media assets. The uncoated fibre-cement panel changes with its location, the weather and the architecture, developing a patina that gives every façade its very own, natural signature.
Zenor HR +
"Add a touch of style to your façade". For the large-format fibre-cement panel with a "Zenor" opaque coating, we have developed a cohesive communication package – from the tagline and visual identity to the product brochure, leaflets, website and social media content. A plus for the façade – and for the design.
Out of the Box
High-quality slipcases and product folders were created for all four product ranges, conveying character, quality and trust. Modular content, clear structures and integrated sample compartments facilitate a flexible, compelling presentation – all produced using recyclable materials.
Information becomes an experience
We conceived Swisspearl’s corporate presentation as a digital journey of discovery: starting with a spatial overview, the navigation intuitively guides the user into the details – exploring the architecture, products and stories behind the brand. In this way, information, design and movement come together to create an experience.
Website Design
The website translates Swisspearl into a clear digital space. We developed the concept, design and bespoke show home graphics, which present the products and applications in a clear and accessible way and give the material an architectural form. In this way, aesthetics, information and navigation come together to create a cohesive experience – from desktop to smartphone.
Between the past and the future
125 years of Eternit – a story bridging the past and the future. For the anniversary film, we developed the concept, storytelling and visual narrative, combining historical footage, people, production and architecture with hand-drawn animations. In this way, the past is brought to life – and a building material becomes a vision that is taken further.
German 
English 
German (Switzerland)